Resources/Guides/Content Calendar Template
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B2B Content Calendar Template

Plan, organize, and execute your entire content strategy with our comprehensive calendar template. Pre-built for B2B marketing teams of any size.

Multiple Tabs
Google Sheets & Excel
12K+ Downloads
4.9/5 from 1,400+ users

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What's Inside the Template

Everything you need to plan and manage your content across all channels and campaigns

Content Planning

  • Annual Content Strategy View
  • Quarterly Planning Worksheets
  • Monthly Content Calendar
  • Weekly Scheduling Grid

Channel Management

  • Blog Post Planning
  • Social Media Calendar
  • Email Campaign Tracker
  • Video Content Schedule

Campaign Tracking

  • Campaign Launch Dates
  • Content Theme Planning
  • Cross-Channel Coordination
  • Product Launch Alignment

Team Collaboration

  • Writer Assignment System
  • Review & Approval Workflow
  • Deadline Management
  • Task Status Tracking

Performance Tracking

  • Content Performance Metrics
  • Publishing Frequency Stats
  • Goal Achievement Tracking
  • ROI Measurement Framework

Content Library

  • Topic & Keyword Database
  • Buyer Journey Mapping
  • Content Type Categorization
  • Asset & Resource Links

Why This Template is Essential

Pre-built formulas and automation to save hours
Color-coded system for easy visual planning
Customizable for any team size or content volume
Integrated with common marketing workflows
Built-in content ideation and brainstorming sections
Works in both Google Sheets and Excel

What Users Are Saying

"This template transformed our chaotic content process. We're now publishing 3x more content with better coordination."

Content Marketing Manager
SaaS Company

"Finally, a content calendar that actually works for B2B. The campaign tracking features are exactly what we needed."

Head of Content
Enterprise Software

"We use this across our entire marketing team. The collaboration features make content planning so much easier."

VP of Marketing
Tech Startup

Template Tabs Overview

1
Tab 1
Annual Strategy & Goals
2
Tab 2
Quarterly Content Planning
3
Tab 3
Monthly Calendar View
4
Tab 4
Weekly Publishing Schedule
5
Tab 5
Content Ideas & Backlog
6
Tab 6
Campaign Tracker
7
Tab 7
Performance Dashboard
8
Tab 8
Team & Task Management

Frequently Asked Questions

Is this template really free?

Yes! Completely free, no credit card required. You'll get immediate access to both Google Sheets and Excel versions.

Do I need any special software?

No! The template works in free Google Sheets or Microsoft Excel. You can use whichever you prefer.

Can I customize this for my team?

Absolutely! The template is fully customizable. Add your own columns, tabs, and workflows as needed.

How many team members can use this?

Unlimited! Share it with your entire team. Google Sheets version allows real-time collaboration.

Will this work for small teams?

Yes! The template scales from solo content creators to large marketing teams. Use only the sections you need.

Ready to Organize Your Content Strategy?

Join 12,000+ content marketers using this template to plan and publish better content. Download now and start planning today.

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