Email Marketing

SaaS Email Marketing Agency

Convert and retain customers with lifecycle email marketing and nurture campaigns that drive revenue at every stage of the customer journey.

Growth MetricsLive
45%
Avg Open Rate Increase
3.2x
Email Revenue
28%
Churn Reduction
50M+
Emails Sent

Trusted by leading SaaS companies

HubSpotMailchimpKlaviyoActiveCampaignBrazeIterable

Get a SaaS Email Marketing Agency That's Focused on Results

We don't just deliver activities—we deliver outcomes that impact your bottom line.

Revenue-Focused

Every email designed to drive pipeline and conversions.

Full Lifecycle

Nurture, convert, onboard, and retain with automated programs.

Data-Driven

Continuous testing and optimization based on results.

Automation Experts

Sophisticated workflows that scale your efforts.

Challenges We Solve

Low email engagement with declining open and click rates

Leads going cold before sales can follow up

Manual processes that don't scale

No clear strategy for lifecycle email programs

Poor deliverability affecting inbox placement

Emails not connected to revenue outcomes

Email Marketing Has Changed. Has Your Strategy?

Inbox competition is fierce. Standing out requires personalization, timing, and genuine value.

Personalization is now table stakes
AI is changing how emails are filtered
Behavioral triggers outperform batch sends
Mobile-first design is essential
Privacy changes affect tracking
Integration with sales is critical

Turn Email Into Revenue Engine

Our comprehensive approach covers every aspect of email marketing.

Lead Nurturing

Sequences that educate and convert prospects.

Onboarding

Welcome sequences that drive product adoption.

Lifecycle Programs

Full journey from trial to renewal.

Re-engagement

Win back inactive users and leads.

A/B Testing

Continuous optimization of all elements.

Automation

Sophisticated workflows that scale.

Full-Stack Email Marketing Services That Boost Revenue

Comprehensive solutions designed for enterprise SaaS growth.

Nurture Campaigns

Automated sequences that educate prospects and move them toward conversion.

Marketing Automation

Sophisticated workflows that nurture leads and deliver personalized experiences.

Lifecycle Marketing

Full journey coverage from acquisition to retention and expansion.

A/B Testing

Continuous testing of subject lines, content, and timing.

Onboarding Emails

Welcome and activation sequences that drive product adoption.

Retention Marketing

Re-engagement campaigns that reduce churn and increase LTV.

9-Step Email Marketing Framework for SaaS

A proven methodology that delivers consistent results for SaaS companies.

01

Audit & Analysis

Review current email performance and deliverability.

02

Strategy Development

Develop full-funnel email strategy aligned with goals.

03

Segmentation

Create audience segments for personalized messaging.

04

Content Planning

Map content to each segment and lifecycle stage.

05

Template Design

Create on-brand email templates.

06

Automation Setup

Build workflows in your email platform.

07

Launch & Test

Deploy campaigns with A/B testing.

08

Optimize

Continuous improvement based on data.

09

Scale & Report

Expand programs and track revenue impact.

Results That Speak for Themselves

Real outcomes from our SaaS clients.

SaaSify

+280%

Email Revenue

Email became top revenue channel within 6 months.

CloudTools

-32%

Churn Rate

Retention emails reduced churn from 8% to 5.4%.

DataPlatform

+45%

Trial Conv

Onboarding sequence improved trial conversions by 45%.

Proven Results

SaaSify

Challenge: Email list growing but no clear strategy or revenue attribution

Solution: Built full lifecycle email program with nurture, onboarding, and retention campaigns

Results:

+280% email revenue
45% open rate improvement
Email became #2 pipeline source

CloudTools

Challenge: 8% monthly churn rate with no systematic retention efforts

Solution: Implemented health score-based email triggers, usage nudges, and win-back campaigns

Results:

-32% churn reduction
$450K saved annually
NPS increased 18 points

DataPlatform

Challenge: Trial users not converting due to lack of engagement

Solution: Created 14-day onboarding sequence with behavioral triggers and personalized content

Results:

+45% trial conversion
3.2x email engagement
Time to first value reduced 40%

What Our Clients Say

"Surge45 turned email into our most efficient revenue channel. ROI is incredible."

MC

Mike Chen

VP Marketing, SaaSify

"Our churn dropped significantly after implementing their retention email strategy."

ST

Sarah Thompson

Head of Customer Success, CloudTools

Why Choose Surge45 for Email Marketing?

We're not a generalist agency. We live and breathe B2B SaaS marketing.

SaaS-Only Focus

Every strategy built for software businesses.

Revenue Attribution

Connect emails to pipeline and revenue.

Platform Experts

HubSpot, Marketo, and all major tools.

Proven Results

50M+ emails sent, 45% avg improvement.

Full-Lifecycle

Nurture through retention.

Flexible Engagement

Project or ongoing support.

Frequently Asked Questions