SaaS Growth Ops for B2B SaaS

Hands-on growth operations that fix your unit economics: reduce CAC, lower churn, and maximise NRR. We work inside your funnel to improve the numbers that make your SaaS.

Growth MetricsLive
52%
Avg CAC Reduction
142%
NRR Achieved
30 Day
First Improvements
Insights
Consumer + Competitor

Get a SaaS SaaS Growth Ops Agency That's Focused on Results

We don't just deliver activities-we deliver outcomes that impact your bottom line.

CAC Reduction

We audit your full funnel, benchmark CAC against industry norms, and identify the highest-impact levers to reduce acquisition cost.

NRR Improvement

Churn prevention, expansion revenue design, and lifecycle engagement to maximise the revenue you keep and grow.

Competitor Intelligence

Continuous competitive monitoring: gap analysis, share of voice tracking, and positioning audits so you always have an edge.

Consumer Insights

Real buyer research, win/loss analysis, and ICP validation so every growth decision is grounded in evidence.

Challenges We Solve

CAC increasing quarter-over-quarter with no clear cause

Churn rate eroding revenue faster than new pipeline can replace

No competitor intelligence monitoring to stay ahead of market shifts

Bootstrapped or capital-constrained SaaS with limited budget for growth

Funnel conversion rates low but nobody knows where prospects drop off

Consumer insights absent from go-to-market and product decisions

What SaaS Growth Ops Execution Covers

Three services targeting the unit economics that determine whether your SaaS is investable.

CAC Reduction

Channel mix optimisation, conversion improvement, and sales efficiency to lower your cost per acquired customer.

Churn Reduction

Onboarding optimisation, lifecycle email, and proactive churn prevention to improve NRR.

Bootstrap Growth

PLG and organic-first acquisition for capital-efficient SaaS that needs to maximise every pound.

Competitor Intelligence

Ongoing competitor monitoring: content gaps, share of voice, feature comparisons, and pricing benchmarks.

Consumer Insights

Win/loss research, ICP interviews, and buyer journey mapping to ground strategy in real customer evidence.

Attribution Modelling

Full-funnel attribution connecting every channel and touchpoint to pipeline, demos, and revenue.

Full-Stack SaaS Growth Ops Services That Boost Revenue

Comprehensive solutions designed for enterprise SaaS growth.

CAC Audit and Benchmarking

Full audit of your acquisition cost by channel, benchmarked against industry norms with a prioritised reduction roadmap.

Funnel Conversion Analysis

Stage-by-stage conversion analysis identifying exactly where prospects drop off and what fixes will have the biggest impact.

Churn Cohort Analysis

Deep analysis of churn cohorts to identify the triggers, patterns, and interventions that improve retention.

Competitor Intelligence Dashboard

Ongoing competitive monitoring delivered monthly: positioning, pricing, content, and share of voice.

Consumer Insights Research

Buyer interviews, win/loss analysis, and ICP research to build evidence-based GTM and product decisions.

Growth Ops Reporting

Monthly unit economics review: CAC trend, NRR trend, funnel conversion, and competitor intelligence summary.

How We Fix Your SaaS Unit Economics

A proven methodology that delivers consistent results for SaaS companies.

01

Unit Economics Audit

Benchmark CAC, NRR, churn rate, and funnel conversion against stage-matched SaaS norms.

02

Consumer and Competitor Research

Buyer interviews, win/loss analysis, and competitor intelligence to build the evidence base.

03

Priority Roadmap

Prioritised improvement roadmap focused on the three to five highest-impact growth ops levers.

04

Execution Sprints

Monthly execution sprints targeting CAC, churn, and conversion improvements with clear success metrics.

05

Measure and Iterate

Weekly measurement of unit economics improvements with rapid iteration based on what moves the numbers.

06

Monthly Review

Monthly board-ready unit economics report showing CAC trend, NRR improvement, and compound growth impact.

Results That Speak for Themselves

Real outcomes from our SaaS clients.

B2B SaaS Platform

52%

CAC Reduction

52% CAC reduction through channel mix optimisation, funnel conversion improvement, and ICP refinement.

Series A FinTech

142%

NRR Achieved

142% NRR achieved through churn prevention sequences, expansion revenue design, and lifecycle marketing.

Bootstrapped DevTools

3.2x

Growth Efficiency

3.2x improvement in revenue per marketing pound spent through PLG-first strategy and organic channels.

Ready to Grow Your SaaS?

Talk to our team about how we can help accelerate your growth with a tailored saas growth ops strategy.

Why Choose Surge45 for SaaS Growth Ops?

We're not a generalist agency. We live and breathe B2B SaaS marketing.

SaaS-Focused

We focus on B2B SaaS, so every playbook and benchmark is relevant to your business.

Revenue Attribution

We connect every campaign to pipeline and revenue in your CRM.

Senior Team

Work directly with experienced strategists, not junior account managers.

Transparent Reporting

Real-time dashboards and weekly updates on performance.

Proven Playbooks

Strategies tested across 50+ SaaS companies.

Flexible Engagement

Scale up or down based on your needs without long-term lock-ins.

Frequently Asked Questions