Senior B2B SaaS SEO Strategist
The Role
We're looking for a Senior SEO Strategist to lead organic growth programmes for a portfolio of B2B SaaS clients. This is a 12-month contract role, ideal for a specialist with a strong background in B2B SaaS, either agency-side or in-house. You'll own strategy, execution, and reporting across technical SEO, content strategy, link acquisition, and AI search optimisation, translating organic search into measurable pipeline and ARR. B2B SaaS experience is essential. So is hands-on experience with Generative Engine Optimisation (GEO) and LLM platform visibility: optimising for ChatGPT, Perplexity, Gemini, and SGE is a core part of this role, not a bonus.
What You'll Do
- Own end-to-end SEO strategy for 4–6 B2B SaaS client accounts
- Conduct technical SEO audits, prioritise fixes, and oversee implementation
- Develop keyword strategy mapped to funnel stages: awareness, consideration, intent
- Brief and review SEO-optimised content in collaboration with content strategists
- Build and manage link acquisition programmes through digital PR, outreach, and partnerships
- Optimise for AI search and LLM platform visibility (ChatGPT, Perplexity, Gemini citations)
- Build and maintain Looker Studio / GA4 dashboards for client reporting
- Identify and advise on Core Web Vitals, crawl budgets, and structured data implementation
- Present performance reviews to client stakeholders monthly
- Mentor junior team members and contribute to internal SEO processes
What We're Looking For
- 4+ years of in-house or agency SEO experience. B2B SaaS experience is essential, not just preferred
- Proven track record of growing organic traffic and pipeline specifically for SaaS products (please include examples in your application)
- Deep expertise in technical SEO: crawling, indexing, Core Web Vitals, schema markup
- Strong understanding of SaaS buyer journeys and funnel-stage content mapping
- Confident in analysing GA4, Search Console, and rank tracking data independently
- Experience briefing and quality-reviewing long-form SEO content
- Hands-on experience with AI search optimisation and Generative Engine Optimisation (GEO), including LLM platform visibility (ChatGPT, Perplexity, Gemini), entity optimisation, and SGE. This is essential, not optional
- Excellent client communication and presentation skills
Nice to Have
- Familiarity with Python or JavaScript for SEO automation tasks
- Experience managing international or multilingual SEO programmes
- Previous experience at a B2B SaaS marketing agency
About Surge45
Surge45 is a specialist B2B SaaS discovery & growth consultancy helping companies achieve T2D3 growth: Triple, Triple, Double, Double, Double. We run the full discovery and growth system for our clients: SEO, AI search, paid acquisition, lead generation, content, CRO, and strategy, all tied to pipeline, demos, and ARR.
We work with post-PMF to scale-stage SaaS companies and have a direct line of sight from our work to $100M+ in client pipeline. We're a remote-first team with a high-trust, high-autonomy culture.
Tools & Technologies
Role Summary
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Send your CV and a short cover note to our team. We review every application personally.
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Interested in the Senior B2B SaaS SEO Strategist role?
Send your CV and a short cover note to careers@surge45.com. Our team reviews every application personally, typically within 3–5 business days.