AI Search°

AI Search optimisation Consultancy for B2B SaaS

Get your SaaS brand discovered and recommended in AI-powered search results. We set the strategy for your content, authority signals, and brand presence across ChatGPT, Claude, Google AI Overviews, Perplexity, and every AI platform where B2B software buyers are finding their next solution.

AI Search optimisation Consultancy for B2B SaaS
Average impact per client

Driving growth impact where it matters.

85%
AI Citation Rate
3.2x
Brand Mentions
150+
SaaS Clients
Top
AI Visibility
The challenge

The gaps quietly costing you pipeline.

Your SaaS brand isn't being mentioned when prospects ask ChatGPT or Claude for recommendations

Google AI Overviews are showing competitors instead of your solution

Perplexity and other AI search engines don't cite your content as sources

LLMs provide outdated or incorrect information about your product

You're losing potential customers who now start their research with AI assistants

Traditional SEO isn't enough anymore-AI is changing how B2B buyers discover software

Our approach

How we drive compound growth.

LLM-First Strategy

Purpose-built optimisation for how AI models retrieve and present information about SaaS solutions.

Multi-Platform Coverage

optimise for ChatGPT, Claude, Google AI Overviews, Gemini, Perplexity, and emerging AI search platforms.

Measurable AI Visibility

Track your brand's presence in AI responses with our proprietary monitoring tools.

Future-Proof Growth

Stay ahead as AI search evolves and captures more of the B2B research journey.

Why now

AI Search Is Reshaping B2B Discovery

The way B2B buyers research software has fundamentally changed. AI assistants and AI-powered search are now the starting point for millions of buyer journeys.

  • 40% of B2B buyers now use AI assistants for initial software research
  • Google AI Overviews appear in 80%+ of SaaS-related searches
  • ChatGPT and Claude are becoming the new 'trusted advisors' for software recommendations
  • Perplexity and AI search engines are rapidly gaining market share
  • LLMs influence purchasing decisions before buyers ever visit your website
  • Traditional SEO alone won't guarantee visibility in AI-generated responses
AI Search optimisation Consultancy for B2B SaaS
What we cover

Comprehensive AI Search optimisation

ChatGPT & Claude optimisation

Get mentioned when prospects ask LLMs for SaaS recommendations in your category.

Google AI Overviews

optimise content to be featured in Google's AI-generated summaries and answers.

Perplexity & AI Search

Ensure your content is cited as authoritative sources in AI search engines.

LLM Knowledge Base

Structure your content so AI models accurately understand and represent your product.

AI Content Strategy

Define the content plan optimised for both traditional search and AI retrieval systems, ready for your team to build.

AI Visibility Monitoring

Track your brand's presence across AI platforms with real-time dashboards.

How it works

6-Step AI Search optimisation Framework

01

AI Visibility Audit

We analyse how ChatGPT, Claude, Google AI, Perplexity, and other AI platforms currently perceive and present your brand.

02

Competitive Analysis

Identify which competitors dominate AI responses in your category and reverse-engineer their strategies.

03

Content Gap Analysis

Find the content and information gaps that prevent AI models from accurately recommending your solution.

04

AI-optimised Content Strategy

Develop content specifically structured for LLM retrieval, including schema markup and entity optimisation.

05

Implementation Guidance & Monitoring

Guide your team through executing the strategy while we continuously monitor your presence across AI platforms.

06

Iterate & Scale

Refine based on AI platform changes and expand optimisation to emerging AI search tools.

Proof

Results that speak for themselves.

+420%
ChatGPT Mentions

From rarely mentioned to consistently recommended for DevOps tool queries.

85%
AI Overview Features

Featured in Google AI Overviews for 85% of target HR software queries.

12x
Perplexity Citations

12x increase in Perplexity citations for cybersecurity software searches.

Cloud Operations Platform

Challenge: ChatGPT consistently recommended competitors when users asked about cloud management solutions

What we did: Comprehensive LLM optimisation including content restructuring, schema implementation, and authority building

  • Now mentioned in 78% of relevant ChatGPT queries
  • Featured in Google AI Overviews for 42 target terms
  • $1.2M attributed to AI-driven discovery

FinTech SaaS

Challenge: Google AI Overviews were showing competitor solutions exclusively

What we did: AI-first content strategy, entity optimisation, and structured data implementation

  • Featured in AI Overviews for 65% of category keywords
  • 3.4x increase in AI-attributed traffic
  • 89% improvement in brand accuracy across LLMs

MarTech Solution

Challenge: LLMs provided outdated product information, confusing potential buyers

What we did: Knowledge graph optimisation, content freshness strategy, and multi-platform AI optimisation

  • Accurate product info in 95% of AI responses
  • Top recommendation in Perplexity for 28 queries
  • 2.1x increase in qualified demo requests
Why Surge45

Why SaaS teams choose us.

AI-First Expertise

specialised knowledge in LLM optimisation and AI search platforms.

Proprietary Monitoring

Track AI visibility across ChatGPT, Claude, Gemini, Perplexity, and more.

SaaS Specialists

Deep understanding of B2B software buyer AI-driven research patterns.

Proven Results

150+ SaaS clients with documented AI visibility improvements.

Future-Focused

Stay ahead of AI search evolution with continuous platform monitoring.

Integrated Approach

AI optimisation works alongside your SEO and content strategy.

FAQ

Questions teams ask.

How does AI search optimisation differ from traditional SEO?

While traditional SEO focuses on ranking in search results, AI search optimisation ensures your brand is mentioned, recommended, and accurately described when users query AI assistants and AI-powered search engines. It requires understanding how LLMs retrieve, process, and present information-which is fundamentally different from traditional search algorithms.

Which AI platforms do you optimise for?

We optimise for all major AI platforms including ChatGPT (GPT-4), Claude, Google AI Overviews (formerly SGE), Gemini, Perplexity, Microsoft Copilot, and emerging AI search tools. Our approach adapts as new platforms gain market share.

How long does it take to see results in AI search?

Initial improvements in AI responses can be seen within 4-8 weeks as your team implements the content-structure and authority-signal strategy we set. Significant improvements in brand mentions and recommendations typically occur within 3-4 months, though this varies by competitive landscape.

Can you guarantee our brand will be recommended by ChatGPT?

We can't guarantee specific AI responses (no one can control LLM outputs), but our methodology consistently improves brand visibility and recommendation rates across AI platforms. Our clients see an average 85% improvement in AI citation rates.

How do you measure AI search visibility?

We use proprietary monitoring tools that track brand mentions, citations, and recommendations across major AI platforms. We provide monthly reports showing your AI visibility trends, competitor comparisons, and response accuracy metrics.

Does this replace SEO?

AI search optimisation complements SEO-it doesn't replace it. Strong traditional SEO provides the foundation that AI models draw from. Our approach ensures you're optimised for both traditional search and the growing AI-driven discovery channel.