The enterprise content engineering platform.
Content engineering unifies research, authoring, optimisation, publishing and measurement into one closed-loop system — so every piece you ship is engineered to be cited by AI search. It's the platform behind our enterprise GEO programme.
Research, plan, create, measure — on repeat.
Research
Find the demand: historical search data, intent-anchored prompt research and Google Search Console quick wins.
Plan
Pick the right next move with an opportunity queue, to-dos, a pipeline kanban and a content calendar.
Create
Draft with the system in the room — the content editor, WriteWorks AI co-author and three optimisation lenses.
Measure
Close the loop with per-prompt, eight-engine tracking and AI visibility analytics on your own site.
Every draft, checked three ways
As you write, each lens returns pass, warning or fail with an inline before-and-after suggestion — so content ships citation-ready, on-brand and search-aligned.
SEO lens
Heading hierarchy, intent match, internal linking and schema.
AI Search lens
Extractability, prompt alignment, citation-readiness and entity clarity.
Brand lens
Voice, tone, banned terms and persona match.
Draft with the system in the room
A familiar, powerful editor with the AI co-author and live measurement built in — no copy-pasting between tools.
- Google Docs-class editing with the WriteWorks AI co-author
- One-tap rewrite actions: rewrite, rephrase, expand, simplify, explain, fix grammar, make professional or casual
- Intent-anchored templates and URL import
- Per-prompt citation telemetry inside the document
Engineer content that gets cited.
Talk to the Surge45 team about putting content engineering to work — or explore the enterprise GEO platform it powers.