Growth Strategist
The Role
We're hiring a Growth Strategist to deliver our Strategy Retainer engagements — providing senior-level GTM guidance, positioning strategy, and growth roadmaps to B2B SaaS companies from post-PMF to scale. This is a 12-month contract role and B2B SaaS experience is non-negotiable. You must have a demonstrable track record advising or leading marketing strategy at B2B software companies. You'll work directly with founders, CMOs, and marketing leaders to build the strategic clarity that makes execution compound.
What You'll Do
- Lead strategy engagements across GTM planning, demand gen strategy, and positioning
- Develop ICP frameworks, buyer journey maps, and messaging architectures for clients
- Conduct marketing audits covering channels, attribution, team structure, and martech
- Build prioritised growth roadmaps with clear ROI expectations and sequencing logic
- Deliver go-to-market strategy for new product launches and market expansions
- Run pricing strategy and packaging workshops for SaaS clients
- Provide fractional CMO support on Growth and Scale retainers where required
- Influence channel strategy across SEO, Paid, Content, and Pipeline clusters
- Present strategies in board-ready formats for clients raising capital or reporting to investors
What We're Looking For
- 5+ years in B2B SaaS marketing strategy, GTM advisory, or fractional CMO roles — B2B SaaS experience is non-negotiable
- Demonstrable experience building and executing demand generation programmes within B2B SaaS companies
- Strong understanding of SaaS unit economics: CAC, LTV, NRR, ARR growth trajectories
- Experience working with post-PMF to scale-stage SaaS companies (£1M–£50M ARR)
- Excellent strategic thinking with the ability to simplify complexity into clear frameworks
- Confident and credible when presenting to C-suite and board stakeholders
Nice to Have
- Experience in a specific SaaS vertical (FinTech, HR Tech, DevTools, Cybersecurity)
- Prior experience building or leading an in-house SaaS marketing team
- Familiarity with PLG (Product-Led Growth) and PLS (Product-Led Sales) motions
- Professional board advisory or investor relations experience
About Surge45
Surge45 is a specialist B2B SaaS marketing agency helping companies achieve T2D3 growth — Triple, Triple, Double, Double, Double. We run the full pipeline engine for our clients: organic search, paid acquisition, lead generation, content, CRO, and strategy — all tied to pipeline, demos, and ARR.
We work with post-PMF to scale-stage SaaS companies and have a direct line of sight from our work to $100M+ in client pipeline. We're a remote-first team with a high-trust, high-autonomy culture.
Tools & Technologies
Role Summary
Ready to apply?
Send your CV and a short cover note to our team. We review every application personally.
Apply via EmailOpens your email client with the job title pre-filled
Interested in the Growth Strategist role?
Send your CV and a short cover note to careers@surge45.com. Our team reviews every application personally — typically within 3–5 business days.