Account-Based Marketing Agency for B2B SaaS
Land your highest-value target accounts with precision targeting and personalised, multi-channel engagement. Our ABM programmes align sales and marketing around shared account lists to penetrate enterprise buyers and close larger deals faster.
Get a SaaS Account-Based Marketing Agency That's Focused on Results
We don't just deliver activities—we deliver outcomes that impact your bottom line.
Precision Targeting
Focus resources on accounts most likely to close.
Multi-Threaded
Engage entire buying committees simultaneously.
Sales Aligned
Marketing and sales working from same playbook.
Personalized at Scale
Custom experiences for every target account.
Challenges We Solve
Spray-and-pray marketing not reaching key accounts
Sales and marketing misaligned on target accounts
Unable to penetrate buying committees at target accounts
No visibility into account engagement and intent signals
Generic content not resonating with B2B buyers
Long sales cycles with key accounts going cold
High-Value Sales Require ABM
Traditional lead generation doesn't work for high-value deals. ABM coordinates all touchpoints to penetrate high-value accounts and engage entire buying committees.
ABM Tactics That Win High-Value Deals
Comprehensive account-based strategies for qualified pipeline.
Account Selection
Identify and prioritize target accounts by fit and intent.
Buying Committee Mapping
Map all decision-makers and influencers.
Personalized Campaigns
Account-specific messaging and content.
Multi-Channel Orchestration
Coordinated touchpoints across all channels.
Account Analytics
Track engagement across the buying committee.
Sales Enablement
Arm sales with account intelligence.
Full-Stack Account-Based Marketing Services That Boost Revenue
Comprehensive solutions designed for enterprise SaaS growth.
Account Selection & Tiering
Identify and prioritize target accounts based on fit, intent, and revenue potential. Create tier 1, 2, and 3 strategies for focused resource allocation.
Buying Committee Mapping
Research and map decision-makers, influencers, and champions within target accounts to orchestrate multi-threaded engagement.
Personalized Campaign Development
Create account-specific messaging, content, and offers that address unique challenges and business objectives of each target.
Multi-Channel Orchestration
Coordinate touchpoints across email, LinkedIn, direct mail, advertising, events, and sales outreach for consistent account coverage.
Sales-Marketing Alignment
Establish joint account planning, shared playbooks, and coordinated outreach to ensure seamless buyer experience.
Account Analytics & Insights
Track account engagement, buying signals, and stakeholder activity to prioritize outreach and inform strategy adjustments.
6-Step ABM Framework for High-Value Deals
A proven methodology that delivers consistent results for SaaS companies.
Ideal Account Profile Development
Define firmographic, technographic, and behavioral criteria that identify accounts with highest revenue potential and fit.
Target Account List Building
Research and compile prioritized lists of target accounts, including key contacts, tech stack, and business intelligence.
Account Research & Insights
Conduct deep-dive research into business challenges, initiatives, competitive landscape, and stakeholder profiles.
Personalized Campaign Creation
Develop account-specific messaging, content assets, landing pages, and outreach sequences tailored to each target.
Coordinated Multi-Touch Execution
Launch integrated campaigns with synchronized timing across advertising, email, social, events, and direct sales outreach.
Performance Measurement & Optimization
Monitor account engagement, pipeline progression, and win rates. Refine targeting and tactics based on performance data.
Results That Speak for Themselves
Real outcomes from our SaaS clients.
B2B SaaS Platform
78%
Account Engagement
Engagement rate across target buying committees.
B2B Platform
2.4x
Deal Size
Increase in average deal size from ABM accounts.
Security Software
+31%
Win Rate
Improvement in win rate for target accounts.
Proven Results
B2B Security Platform
Challenge: Unable to penetrate leading B2B targets, losing to established competitors
Solution: Tier 1 ABM program targeting 50 accounts with personalized campaigns and sales alignment
Results:
B2B Integration Platform
Challenge: Sales team overwhelmed with leads, missing high-value opportunities
Solution: Account tiering, buying committee mapping, coordinated multi-channel campaigns
Results:
DevOps Platform
Challenge: Marketing and sales misaligned on account priorities and messaging
Solution: Joint account planning, shared playbooks, integrated ABM tech stack
Results:
Related Services
Explore our specialized offerings within this category.
Other Lead Generation Solutions
Explore related services within our lead generation offerings.
Demand Generation
Create sustained market demand that fills your pipeline.
Pipeline Generation
Build predictable, scalable pipeline for revenue growth.
B2B Content Marketing
Content for multi-stakeholder buying committees.
LinkedIn Ads
Precise targeting for ABM account lists.
Email Marketing
Personalized nurture for target accounts.
SEO Services
Organic visibility for high-intent keywords.
Ready to Grow Your SaaS?
Talk to our team about how we can help accelerate your growth with a tailored account-based marketing strategy.
Why Choose Surge45 for Account-Based Marketing?
We're not a generalist agency. We live and breathe B2B SaaS marketing.
Proven ABM Experience
We've run ABM for top-tier accounts.
Sales Aligned
We work seamlessly with your sales team.
Full-Service ABM
Strategy, content, campaigns, and measurement.
Personalization at Scale
Custom experiences without manual effort.
Intent Data Integration
We use 6sense, Bombora, and more.
Measurable Results
Clear attribution to pipeline and revenue.